Skincare Packaging

Kans Red Capsule


Kans Red Capsule is designed as a series and showcases skincare for modern women. Taking the shape of a capsule, the jars and bottles sit nicely in the hand and, thanks to the concave base, also stand steadily when dispensing the product. The high-contrast colour combination of white and red and the groove between the container and the lid give structure to the packaging, creating a distinctive design language.

Statement by the Jury

The high-contrast colour scheme lends the Kans Red Capsule Skincare Packaging a fresh look, and the unusual capsule-shaped design creates a memorable brand experience.





Chicmax Cosmetic Co., Ltd., Shanghai, China

In-house design:

Xi Huang, Yang Song, Tao Tao, Cunye Fan, Lidong Dai